PHOENIX — Mattress manufacturer King Koil in Avondale announced the 40,000-square-foot expansion of its facility on Friday.
The additional manufacturing space now brings the factory located near Dysart Road and Van Buren Street to 130,000 square feet, which officials said in a press release will be used to keep up with increasing demand for its bedding products.
The company also plans to hire 20 employees, bringing the total employed to 90. Along with the expansion, officials plan to add a production area for the company’s Smartlife Collection.
“Our retailers are experiencing a surge in demand from consumers who have more disposable income to spend on upgrading their homes and who are also placing more emphasis on innovation and luxury, two key areas of the market where we have focused our efforts the past few years,” David Binke, chief executive officer of King Koil, said in the release.
“This strategy has proven successful as we continue to see this trend with high-end consumers who are focused on improving their overall health and sleep performance rather than focusing on the lower-end products that are saturating the market today.”